Steve Cone <br/><br/>
Powerline:   the words, that sell brands, grip fans, and sometimes change history 

 - New York Publisher;  bloomberg press ,  2008. 
 - xv,245p. :  ill. ;  23cm. 
<br/><br/>Includes bibliographical reference 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Marketing<br/>Advertising<br/>Brand name products
<br/><br/><label>LC Class. No.: </label>HF6135.C57