Thomas, Christina <br/><br/>
The role of social networks in building customer-brand relationships in Tanzania  : case study of Hotel in Dar es Salaam 

 - Dar es Salaam :   University of Dar es Salaam,  2015. 
 - xii,97p.  : ill.   ; 30cm.  
<br/><br/>Including bibliographical references 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations<br/>Branding (Marketing)<br/>Relationship marlketing<br/>Hotels<br/>Social networks<br/>Dar es Salaam regio<br/>Tanzania
<br/><br/><label>LC Class. No.: </label>THS EAF HF5415.32.T34T4756