TY  - BOOK
AU  - Lehmann,Donald R.
AU  - Winer,Russell S.
TI  - Analysis for marketing planning
SN  - 0-256-05783-4
AV  - HF5415.13.L395	 
PY  - 1988///
CY  - Washington
PB  - Inc. Business publications
KW  - Marketing
KW  - Management
KW  - Management-United States
ER  -