TY  - BOOK
AU  - Palmer,Adrian
TI  - The business and marketing environment
SN  - 0077094948
AV  - HF5415.P234 
PY  - 1999///
CY  - London
PB  - McGraw-Hill Publishing Company
KW  - Marketing
KW  - Export marketing
KW  - Organizational effectiveness
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -