TY  - BOOK
AU  - Kalanje,Evelyne
TI  - Influence of advertising on consumer buying behaviour: : the case of Tanzania Telecommunication company limited
AV  - THS EAF HF5801.T34K353 
PY  - 2023///
CY  - Dar es Salaam
PB  - University of Dar es Salaam
KW  - Advertising
KW  - Consumer behaviour
KW  - Tanzania telecommunication company limited
N1  - Includes bibliographical references
Thesis: MBA, University of Dar es Salaam

ER  -