The role of marketing mix on consumers` choice of motor vehicle insurer in Tanzania; a case of Dar es salaam region
Roselyn Januarius Mrema.
- Dar es salaam: University of Dar es salaam, 2023.
- xi,76p.; ill.; 30cm.
Includes: bibliographical references, Thesis: MA (Business Administration)-University of Dar es salaam
Marketing consumers motor vehicle Insurance Tanzania