Baker, Michael J. <br/><br/>
Marketing an introductory text 

 - 5th ed. 
 - London   : MacMillan Company Ltd,  1991 
 - xxiii,646p.   : ill.   ; 24cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.B275