TY  - BOOK
AU  - Thomas,Michael J.
AU  -  Norman E. Waite
TI  - The marketing digest
SN  - 0-434-91940-3
AV  - HF5415.M37 
PY  - 1988///
CY  - London
PB  -  : Heinemann Educational Books
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -