TY  - BOOK
AU  - Stambuli, Maureen
TI  - The influence of product branding towards customer loyalty on beverage companies in Tanzania: : a case of coca cola kwanza limited
AV  - THS EAF HF5415.525T34S736 
PY  - 2023///
CY  - Dar es Salaam
PB  - University of Dar es Salaam
KW  - Customer loyalty
KW  - Product
KW  - Companies
KW  - Coca Cola Kwanza limited
KW  - Tanzania
N1  - Includes: Bibliographical references.
Thesis: MA (International Business)
ER  -