TY  - BOOK
ED  - Chartered Institute of Marketing
TI  - Management information for marketing and sales
AV  - FCM HF5415.13.M36 
PY  - 1998///
CY  - London
PB  - BPP Publishing Limited
KW  - Marketing
KW  - Management
KW  - Marketing research
N1  - Includes index
ER  -