Webster, Frederick E. <br/><br/>
Industiral marketing strategy 

 - 3rd ed. 
 - New York :   John Wiley & Sons,  1991. 
 - xxiii,365p.   : ill.   ; 25cm. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>0-471-61703-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing<br/>Marketing strategy
<br/><br/><label>LC Class. No.: </label>FCM HF5415.I263W43