TY  - BOOK
AU  - Phillips,Chris
TI  - International marketing strategy : : analysis, development and implementation
SN  - 0-415-08985-9
AV  - FCM HF1416.P54 
PY  - 1994///
CY  - London
PB  - Routledge
KW  - Export marketing
KW  - Management
N1  - Includes bibliographical references
ER  -