Chisnall, Peter M. <br/><br/>
Strategic industrial marketing 

 - 2nd ed. 
 - New York :  Prentice-Hall,  1989. 
 - xi,378p. :  ill. ;  23cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0-13-850520-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing<br/>Management<br/>Marketing<br/>Planning
<br/><br/><label>LC Class. No.: </label>FCM HF5415.1263.C45