TY  - BOOK
AU  - Aaker,David A.
AU  - Day,George S.
TI  - Instructor's manual to accompany marketing research
SN  - 0-471-07766-6
AV  - FCM HF5415.2.A24 
PY  - 1980///
CY  - New York
PB  - John Wiley and Sons
KW  - Marketing research
ER  -