TY  - BOOK
AU  - Lambkin,M.
TI  - The Irish consumer market: a guidebook for marketing professionals
SN  - 0952159414
AV  - PAM QTO HF5415.L3 
PY  - 1996///
CY  - Dublin
PB  - Blackrock Co. Dublin
KW  - Marketing management
KW  - Consumer-marketing guide
ER  -