Mpaka, Prospher M.

Market segmentation as a strategy of corporate performance - Dar es Salaam : University of Dar es Salaam, 1978 - vi, 164p. : ill. ; 30cm.

Bibliography: p.142-158
Thesis: MA- (Management & admini.) - University of Dar es Salaam


Marketing
Corporations
Tanzania

THS EAF HF5349.T3M7