Brink, Edward Loren <br/><br/>
The management of promotion: consumer behavior and demand stimulation 

 - Englewood Cliffs  Prentice-Hall  1963 
 - 417p.  24cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF5821.B75