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41.	Image from Google Jackets Image from OpenLibrary	Effectiveness of digital advertising on customers' purchase decisions: the case of Brewing companies in Dar es Salaam by Ramadhani, Malka [Author] Material type: Text Publication details: Dar es Salaam: University of Dar es Salaam, 2021 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF6146.I58T34R353, ... Save to lists Add to cart (remove)
42.	Image from Google Jackets Image from OpenLibrary	Modeling switching behaviour of motor vehicle insurance customers in Tanzania; an application of markov chains Witness Focus by Focus, Witness [Author] Material type: Text Publication details: Dar es salaam University of Dar es salaam 2021 Availability: Items available for reference: Dr. Wilbert Chagula Library: Not for loan (2)Collection, call number: East Africana Collection THS EAF HG8045.T34F638, ... Save to lists Add to cart (remove)
43.	Image from Google Jackets Image from OpenLibrary	Factors influencing consumer preference of pay-tv in Tanzania the case study of ZUKU and DSTV campanies Veneranda Raphael by Raphael, Veneranda [Aurhor] Material type: Text Publication details: Dar es salaam University of Dar es salaam 2021 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (1)Collection, call number: East Africana Collection THS EAF HC79.C6T34R374. Save to lists Add to cart (remove)
44.	Image from Amazon.com Image from Google Jackets Image from OpenLibrary	Why they buy: American consumers inside and out by Settle, Robert B [Author] Material type: Text Publication details: New York: John Wiley & Sons, 1986 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HC110.C6S48. Place hold Save to lists Add to cart (remove)
45.	Image from Amazon.com Image from Google Jackets Image from OpenLibrary	The gender intelligent retailer: discover the connection between women consumers and business growth by Yaccato, Joanne Thomas [Author] McSweeney, Sean [Author] Material type: Text Publication details: London: John Wiley & Sons, 2008 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HC79.C6T486. Place hold Save to lists Add to cart (remove)
46.	Image from Google Jackets Image from OpenLibrary	Social media marketing communications and customer based brand equity in the Tanzanian mobile telecommunications industry by D'souza, Kauthar Abdallah [Author] Material type: Text Publication details: Dar es Salaam: University of Dar es Salaam, 2022 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HE7601.T34D768, ... Save to lists Add to cart (remove)
47.	Image from Google Jackets Image from OpenLibrary	Household demand for improved sanitation services : a case study of Kumasi, Ghana by Dale Whittington [ Author] Material type: Text Publication details: NEW YORK : UNDP-World Bank Water and Sanitation Program, World Bank, 1992 Availability: Items available for loan: Directorate of Library Services (UDSM) (2)Collection, call number: Social Sciences Collection HD4480.G4H68, ... Place hold Save to lists Add to cart (remove)
48.	Image from Google Jackets Image from OpenLibrary	Factors influencing customer attractiveness towads imported furniture Diallo Masumbuko Mahinya by Masumbuko, Diallo Mahinya [Author] Material type: Text Publication details: Dar es salaam University of Dar es salaam 2021 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HC79.C6M345, ... Save to lists Add to cart (remove)
49.	Image from Google Jackets Image from OpenLibrary	Customer centric tendency and its influence on customer satisfaction in the pension funds industry : the case of national social security fund (NSSF) in Tanzania by Majapa, Fatma [Author] Material type: Text Publication details: Dar es Salaam : University of Dar es Salaam, 2019 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.335.T34M34, ... Save to lists Add to cart (remove)
50.	Image from Google Jackets Image from OpenLibrary	Consumers' perceptions of mobile money payments in social commerce in Tanzania by Maeda, Vanessa Dudley [Author] Material type: Text Publication details: Dar es Salaam: University of Dar es Salaam, 2021 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5548.34.T34M243, ... Save to lists Add to cart (remove)
51.	Image from Google Jackets Image from OpenLibrary	An assessment of consumers' benefits in a liberalized telecommunications industry in Tanzania (1993-2003) : the case of consumers in Dar es Salaam by Nyahende, Veronica Robert [Author] Material type: Text Publication details: Dar es Salaam : University of Dar es Salaam, 2006 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.33534.N93 , ... Save to lists Add to cart (remove)
52.	Image from Google Jackets Image from OpenLibrary	Tanzania consumers preference on non-Tanzanian made products: the Case of Clothes in Dar es Salaam Region by Malyatu, Majestic Shimba [Author] Material type: Text Publication details: Dar es Salaam: University of Dar es Salaam, 2010 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THSEAFHD9940.T34M34 , ... Save to lists Add to cart (remove)
53.	Image from Amazon.com Image from Google Jackets Image from OpenLibrary	The power of the purse : how smart businesses are adapting to the world's most important consumers women Fara Warner by Warner, Fara [Author] Material type: Text Publication details: New York ; Inc Pearson Education , 2006 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HC79.C6W375. Place hold Save to lists Add to cart (remove)
54.	Image from Google Jackets Image from OpenLibrary	The role of customer relationship marketing on the customer retention in the Tanzania banking sector: the case of selected commercial banks in dar es salaam city Alvin swai by Swai,Alvin [Author] Material type: Text Publication details: Dar es salaam University Of Dar es salaam 2022 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HC79.C6.S935, ... Save to lists Add to cart (remove)
55.	Image from Google Jackets Image from OpenLibrary	Protection of consumers of telecommunication services in mainland Tanzania: legal challenges and prospects by Baitwababo, Daniel [Author] Material type: Text Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (3)Collection, call number: East Africana Collection THS EAF HC79.C63.T34B358, ... Save to lists Add to cart (remove)
56.	Image from Google Jackets Image from OpenLibrary	Public electric supply and customers` wellbeing in a monopolistics market structure in Tanzania; the case of TANESCO by John, Leah [Author] Material type: Text Publication details: Dar es salaam University of Dar es salaam 2021 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HC79.C6T34S646, ... Save to lists Add to cart (remove)
57.	Image from Google Jackets Image from OpenLibrary	Consumer behavior ad marketing management by Myers, James H [Author] William H. Reynolds [Added entry] Material type: Text Publication details: New York: Houghton Mifflin Company, 1967 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.3.M9. Place hold Save to lists Add to cart (remove)
58.	Image from Google Jackets Image from OpenLibrary	Consumer behavior: application of theory by Howard, John A [Author] Material type: Text Publication details: New York: McGraw-Hill Book Company, 1977 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.3.H67. Place hold Save to lists Add to cart (remove)
59.	Image from Google Jackets Image from OpenLibrary	The influence of short message service (SMS) advertising on purchase intention among mobile telecommunication consumers in Tanzania by Kimaro, Haika Holden [Author] Material type: Text Publication details: Dar es Salaam : University of Dar es Salaam, 2022 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5826.T34K563, ... Save to lists Add to cart (remove)
60.	Image from Google Jackets Image from OpenLibrary	By Ology : truth and lies about why we buy by Lindstrom, Martin [Author] Material type: Text Publication details: New York : Doubleday, 2008 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.12615. Place hold Save to lists Add to cart (remove)