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Marketing management : a strategic approach with a global orientation by Series: The CIM work book series: marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : Richard, D. Irwin, Inc., 1995
Availability: No items available.

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2.
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Strategic marketing management : planning and control, analysis and decision by Series: The CIM work book series: marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann Ltd, 1995
Availability: Items available for loan: Directorate of Library Services (UDSM) (2)Collection, call number: University of Dar es Salaam Business School (UDBS) FCM HF5415.F53, ...

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