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European marketing: readings and cases

By:

Halliburton, Chris

Contributor(s):

ill

Material type: Text

Text

TextPublication details: Wokingham; Addison-Wesley Publishing Company; 1993Description: xviii,489p; 24cmISBN:

020163189X

Subject(s):

Marketing

LOC classification:

HF5415.12.E2E98

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