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	1.	No cover image available No cover image available No cover image available The influence of motivation and customer engagement on electronic word of mouth behavior in social media; evidence from international vacationers in Tanzania by ill Material type: Text; Format: print ; Literary form: Not fiction Publication details: Dar es Salaam ; University of Dar es Salaam ; 2020 Availability: No items available. Add to cart (remove)
	2.	Understanding customers C. Rice by Rice, C [Author] Series: The Marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann Ltd, 1997 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.5.U57. Place hold Add to cart (remove)
	3.	No cover image available No cover image available No cover image available Relationship marketing for competitive advantage : winning and keeping customers by Payne, Adrian [Author] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford, 1995 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.5.R455 . Place hold Add to cart (remove)
	4.	Relationship marketing for competitive advantage: winning and keeping customers by Payne, Adrian ill Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Heinemann ; 1995 Availability: No items available. Add to cart (remove)
	5.	No cover image available No cover image available No cover image available Relationship marketing for competitive advantage: Winning and keeping customers by Payne, Adrian ill Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Butterworth-Heinemann ; 1995 Availability: No items available. Add to cart (remove)
	6.	The loyalty effect: the hidden force behind growth profits and lasting value by Reichheld, Frederick F [Author] Material type: Text Publication details: Boston: Brain and company inc, 1996 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.5.R438. Place hold Add to cart (remove)
	7.	No cover image available No cover image available No cover image available Hug Your Haters ; how to embrace complaints and keep your customers by Baer, Jay [Author] Material type: Text Publication details: New York : Crtford Penguin, 2016 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.5.B326. Place hold Add to cart (remove)
	8.	No cover image available No cover image available No cover image available Marketing wireless products by Gratton, Sarah-Jayne [Author] Gratton, Dean A [Author] Material type: Text Publication details: London : Elsevier, 2004 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Special Reserve Collection HF5415.5.G74. Place hold Add to cart (remove)
	9.	No cover image available No cover image available No cover image available The influence of relationship marketing in the customer retention : a case of Saidi Salim Bakhresa and Company Limited by Ismail Rashid Mkieti [Author] Material type: Text Publication details: :Dar es Salaam University of Dar es Salaam, 2009 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (1)Collection, call number: East Africana Collection THS EAF HF5415.55.M44 . Add to cart (remove)
	10.	No cover image available No cover image available No cover image available Customer retention strategies in the airline industry in Tanzania by Hellen Revocatus Mmbaga [Author] Material type: Text Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.5.T34M52, ... Add to cart (remove)
	11.	No cover image available No cover image available No cover image available The influence of relationship marketing strategies on market performance of commercial banks in Tanzania by Liberia Peter [Author] Material type: Text Publication details: Dar es Salaam; University of Dar es Salaam, 2016 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HG1616.C87T34P47, ... Add to cart (remove)
	12.	No cover image available No cover image available No cover image available Customer relationship management strategies in public service organizations a case of Tanzania Revenue A uthority by Kondo, Mwanaisha Ramadhani [Author] Material type: Text Publication details: Dar es Salaam. : University of Dar es Salaam. 2016 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.5.T34K66, ... Add to cart (remove)
	13.	No cover image available No cover image available No cover image available Marketing strategies and customer satisfaction to meteorological service users in Tanzania: a case of Dar es Salaam, Morogoro and Mbeya regions by Naulu Salama Kuwese [Author] Material type: Text Publication details: Dar es Salaam : University of Dar es Salaam, 2005 Availability: Items available for loan: Dr. Wilbert Chagula Library (1)Collection, call number: East Africana Collection THS EAF HF5415.2.K88. Place hold Add to cart (remove)
	14.	No cover image available No cover image available No cover image available Customer relationship marketing and its influenc on customer retention : a case of commercial banking banking industry in Tanzania by Malengo, Chacha Magasi [Author] Material type: Text Publication details: Dar es Salaam : University of Dar es Salaam, 2007 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HG1616.C87T34M34 , ... Add to cart (remove)
	15.	No cover image available No cover image available No cover image available The role of social media in improving customer relations: a case study of Vodacom (T) and tigo (T) facebook wall pages by Mbuya, Abraham Lazaro [Author] Material type: Text Publication details: Dar es Salaam: University of Dar es Salaam, 2015 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HM742.M3258, ... Add to cart (remove)
	16.	The quest for loyalty: creating value through partnership by Reichheld, Frederick F [Author] Material type: Text Publication details: Boston: Harvard Business Review, 1996 Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Mathematics Department MATH HF5415.5.Q47. Place hold Add to cart (remove)
	17.	No cover image available No cover image available No cover image available The role of social networks in building customer-brand relationships in Tanzania : case study of Hotel in Dar es Salaam by Thomas, Christina [Author ] Material type: Text Publication details: Dar es Salaam : University of Dar es Salaam, 2015 Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.32.T34T4756 , ... Add to cart (remove)