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1.
Webs of influence ;The psychology of online persuasion by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Pearson Education ; 2017
Availability: No items available.

2.
The Online copywriter's handbook: everything you need to know to write electronic copy that sells by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago ; McGraw-Hill ; 2002
Availability: No items available.

3.
Social Media Campaigns : Strategies for Public Relations and Marketing by
Material type: Text Text
Publication details: New York: Routledge Taylor & Francis Group, 2016
Availability: Items available for loan: Directorate of Library Services (UDSM) (2)Collection, call number: Social Sciences Collection HD59.K558, ... School of Journalism and Mass Communication Library-UDSM (1)Collection, call number: School of Journalism and Mass Communication SJMC HD59.K558.

4.
Effect of digital marketing on customer satisfaction in the banking industry of Tanzania: a case of equity bank Tanzania by
Material type: Text Text
Publication details: Dar es Salaam: University of Dar es Salaam, 2022
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.1265T34N366, ...

5.
The effects of internet on the performance of small and medium enterprises in Tanzania : the case of small and medium tourism enterprises by
Material type: Text Text
Publication details: Dar es Salaam : University of Dar es Salaam, 2006
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF5415.123.J63, ...

6.
Effectiveness of internet utilization as a marketing communication medium in developing countries: the case of Dar es Salaam city by
Material type: Text Text
Publication details: Dar es Salaam: University of Dar es Salaam, 2010
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HF6146.158.M3252 , ...

7.
Mobile marketing : achieving competitive advantage through wireless technolgy by
Material type: Text Text
Publication details: Oxford ; Elsevier, 2006
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.M5.

8.
Search engine optimization: how to optimize your Website for internet search engines: Google, Yahoo MSNlive Aol, Ask, AltaVista, Fast, Gigablast, Snap, Looksmart, and more by
Material type: Text Text
Publication details: Lighting source UK : Blankson Enterprises , 2008
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Special Reserve Collection HF5415.I265.B52 .

9.
The caterer and hotelkeeper guide to the internet by
Material type: Text Text
Publication details: Oxford : Butterworth , 2000
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Science and Engineering Collection TX911.3.M3G73 2000.

10.
The role of social media in improving customer relations: a case study of Vodacom (T) and tigo (T) facebook wall pages by
Material type: Text Text
Publication details: Dar es Salaam: University of Dar es Salaam, 2015
Availability: Items available for reference: Directorate of Library Services (UDSM): Not for loan (2)Collection, call number: East Africana Collection THS EAF HM742.M3258, ...

11.
Internet marketing : foundations and applications by
Edition: 2nd ed.
Material type: Text Text
Publication details: Boston : Houghton Mifflin Company, 2006
Availability: Items available for loan: Directorate of Library Services (UDSM) (2)Collection, call number: Social Sciences Collection HF5415.1265.S534, ...

12.
Case book to accompany E - Commerce: business, technology and society by
Edition: 2nd ed.
Material type: Text Text
Publication details: New York Addison Wesley 2005
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5548.32.C38.

13.
New rules of marketing and PR : how to use social media, blogs, news releases, online video, and viral markerting to reach buyers directly by
Edition: 2nd ed.
Material type: Text Text
Publication details: New Jersey John &Wiley 2010
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5415.1265.S393 2010.

14.
Electronic commerce by
Edition: 2nd ed.
Material type: Text Text
Publication details: Canberra : Thomson, 2004
Availability: Items available for loan: Directorate of Library Services (UDSM) (1)Collection, call number: Social Sciences Collection HF5548.32.S34.

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