| 000 | 00611nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | 000000241396 | ||
| 008 | 230524s9999 xx 000 0 und d | ||
| 040 | _cUDSM | ||
| 050 | _aHF5415.5.R455 | ||
| 100 | 1 |
_aPayne, Adrian _eAuthor |
|
| 245 | 1 | 0 |
_aRelationship marketing for competitive advantage _b : winning and keeping customers |
| 260 |
_aOxford, _c1995 |
||
| 300 |
_ax, 304p. _b : ill. _c ; 24cm. |
||
| 504 | _aIncludes references and index | ||
| 650 | _2Customer relations | ||
| 650 | _2Relationship marketing | ||
| 650 | _2Customer satification | ||
| 650 | _2Customer services | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c10974 _d10974 |
||