000 00759nam a2200205 4500
040 _cUDSM
050 _aTHS EAF HF5415.32 T34 S27
100 1 _aSariah, Lufuvacho Mark
245 1 4 _aThe influence of brand on consumer choice of mobile phone service providers in Tanzania
_ba study of mobile phone subscribers in Dar es salaam
260 _aDar es salaam:
_bUniversity of Dar es salaam;
_c2021.
300 _axi, 58p.;
_bill.:
_c30cm.
504 _aInclude bibliographical reference Thesis: MA(Marketing)-University of Dar es salaam
650 _aConsumer's preferences
650 _aBrand choices
650 _aCell phones
650 _aInformation services
650 _aMobile phone subscribers
650 _aDar es salaam
942 _2lcc
_cDST
_n0
999 _c125947
_d125947