| 000 | 00640nam a2200229 4500 | ||
|---|---|---|---|
| 020 | _a9781138901025 | ||
| 040 | _cUDSM | ||
| 050 | _aSJMC P96.M34M4 | ||
| 100 | 1 |
_aHollifield, C.Ann. _eEditor |
|
| 245 | 1 | _aMedia management: a casebook approach. | |
| 250 | _a5th ed. | ||
| 260 |
_aNew York: _bRoutledge, _c2016. |
||
| 300 |
_axvi,416p.: _bill; _c23cm. |
||
| 504 | _aInclude bibliographical references and index | ||
| 610 | 1 | _aMedia management | |
| 610 | 1 | _aMarketing | |
| 610 | 1 | _aNew York | |
| 700 | 1 |
_aWicks, Jan Leblanc. _eEditor |
|
| 700 | 1 |
_aSylvie, George _eEditor |
|
| 700 | 1 |
_aLowrey, Wilson _eEditor |
|
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c130401 _d130401 |
||