000 00523nam a2200181 4500
020 _a139780750667470
040 _cUDSM
050 _aHF5415.M5
100 1 _a Michael, Alex
_eAuthor
245 1 _aMobile marketing :
_bachieving competitive advantage through wireless technolgy
260 _aOxford ;
_bElsevier,
_c2006.
300 _axi,231p.
_b : ill.
_c ; 24cm.
504 _aIncludes index
650 _2Telemarketing,
650 _2Internet marketing
700 _aSalter, Ben
_eAuthor
942 _2lcc
_cBK
_n0
999 _c131355
_d131355