000 | 00663nam a2200181 4500 | ||
---|---|---|---|
040 | _cUDSM | ||
050 | _aTHS EAF HF5415.1255T34M353 | ||
100 | 0 | 1 |
_aMakaya,Nana _eAuthor |
245 | 0 | 4 |
_aThe influence of branding strategies on customer Loyalty in the Commercial Banks in Tanzania: _bthe case of Selected Banks |
260 |
_aDar es Salaam: _bUniversity of Dar es Salaam; _c2022, |
||
300 |
_axiii;56p.: _bill.; _c30cm. |
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500 | _aInclude: Bibliographical reference Thesis: MBA(Marketing)University of Dar es Salaam | ||
650 | _aBranding (Marketing) | ||
650 | _aCustomer loyalty | ||
650 | _aBanks and banking | ||
650 | _aTanzania | ||
942 |
_2lcc _cDST _n0 |
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999 |
_c131432 _d131432 |