000			00594nam a2200205 4500
020			_a0-273-68772-7
040			_cUDSM
050			_aSJMC 5415.123.F55
100			_aFill, Chris _eAuthor
245			_aMarkrting Communications : engagement, strategies and practice
250			_a4th ed.
260			_aLondon : _bPrentice Hall, _c2006
300			_axxxiii, 899P.: _bill.; _c26cm
504			_aIncludes bibliographical references and index
650			_acommunication in marketing
650			_aMarketing channels
650			_aSales promotion
650			_aLondon
942			_2lcc _cBK _n0
999			_c133148 _d133148