| 000 | 00523nam a2200193 4500 | ||
|---|---|---|---|
| 020 | _a9780072966343 | ||
| 040 | _cUDSM | ||
| 050 | _aSJMC HF5415.135.C72 | ||
| 100 | 1 |
_aCravens, David W. _eAuthor |
|
| 245 | 1 | _aStrategic marketing. | |
| 250 | _a8th ed. | ||
| 260 |
_aNew York: _bMcGraw-Hill, _c2006. |
||
| 300 |
_axvii,726p.: _bill; _c26cm. |
||
| 504 | _aInclude bibliographical references and index | ||
| 610 | 1 | _aDecision making | |
| 610 | 1 | _aManagement | |
| 700 | 1 |
_aPiercy, Nigel F. _eAuthor |
|
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c133244 _d133244 |
||