000 | 00718nam a22001937a 4500 | ||
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001 | 000000336170 | ||
040 | _cUDSM | ||
050 | _aTHS EAF HF5415.55.M44 | ||
100 | 1 |
_aIsmail Rashid Mkieti _eAuthor |
|
245 | 1 |
_aThe influence of relationship marketing in the customer retention _b: a case of Saidi Salim Bakhresa and Company Limited |
|
260 |
_a:Dar es Salaam _bUniversity of Dar es Salaam, _c2009. |
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300 |
_axiii,110p. _bill. _c30cm. |
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504 | _aIncludes bibliographical references Thesis: MBA (Marketing)-University of Dar es Salaam | ||
650 | _aCustomer relations | ||
650 | _a Relationship marketing | ||
650 | _aCustomer retention | ||
650 | _a Said Salim Bakhresa | ||
942 |
_2lcc _cDST _n0 |
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999 |
_c133687 _d133687 |