| 000 | 00728nam a2200193 4500 | ||
|---|---|---|---|
| 001 | 000000448009 | ||
| 040 | _cUDSM | ||
| 050 | _aTHS EAF HG1616.C87T34M34 | ||
| 100 | 1 |
_aMalengo, Chacha Magasi _eAuthor |
|
| 245 | 1 |
_aCustomer relationship marketing and its influenc on customer retention _b : a case of commercial banking banking industry in Tanzania |
|
| 260 |
_aDar es Salaam _b : University of Dar es Salaam, _c2007 |
||
| 300 |
_axiii,107p. _b : ill. _c ; 30cm. |
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| 504 | _aIncludes bibliographical references Thesis: MBA (Marketing) University of Dar es Salaam, 2007 | ||
| 650 | _aBank and banking, | ||
| 650 | _aCustomer relations, | ||
| 650 | _a Commercial banks, | ||
| 650 | _aTanzania | ||
| 942 |
_2lcc _cDST _n0 |
||
| 999 |
_c138959 _d138959 |
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