000 | 00420nam a22001577a 4500 | ||
---|---|---|---|
020 | _a1850919879 | ||
040 | _cUDSM | ||
050 | _aHF5415.13.W83 | ||
100 | 1 |
_aJohn, Westwood _eAuthor |
|
245 | 1 | 4 | _aThe marketing plan |
260 |
_aLondon: _bKogan Page Ltd, _c1990 |
||
300 |
_a216p.: _bill.; _c24cm. |
||
504 | _aIncludes bibliographical references and index | ||
650 | 1 | _aMarketing- management | |
942 |
_2lcc _cBK _n0 |
||
999 |
_c142175 _d142175 |