000 00654nam a2200205 4500
020 _a0898382785
040 _cUDSM
050 _aHF5415.135.C66
100 1 _aCooper, Lee G.
_eAuthor
245 1 _aMarket - share analysis:
_bevaluating competitive marketing effectiveness
260 _aBoston:
_bKluwer Academic Publishers,
_c1988
300 _axv,279p.:
_bill.;
_c24cm.
490 _a(International series in quantitative marketing)
504 _aIncludes bibliographical references and index
650 1 _aMarketing
650 1 _aDecision making
650 1 _aMathematical model
700 1 _aNakanishi, Masao
_eAuthor
942 _2lcc
_cBK
_n0
999 _c145031
_d145031