| 000 | 00522nam a22001697a 4500 | ||
|---|---|---|---|
| 020 | _a0-13-242801-6 | ||
| 040 | _cUDSM | ||
| 050 | _aHF5415.12.M29 | ||
| 100 | 1 |
_aMalhotra, Naresh.K _eAuthor |
|
| 245 | 1 |
_aMarketing research: _ban applied orientation |
|
| 260 |
_aNew Jersey: _bInc Prentice Hall International, _c1996 |
||
| 300 |
_axxxiii,890p.: _bill.; _c26cm. |
||
| 504 | _aIncludes bibliographic reference and index | ||
| 650 | 1 | _aMarketing reseach | |
| 650 | 1 | _aMarketing research-methodology | |
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c145197 _d145197 |
||