000 | 00554nam a22001697a 4500 | ||
---|---|---|---|
040 | _cUDSM | ||
050 | _aTHS EAF HF5832.T34K36 | ||
100 | 1 |
_aKapesi, Bernard V.N _eAuthor |
|
245 | 1 | _aConsumers' perception of advertising in Tanzania | |
260 |
_aDar es Salaam: _bUniversity of Dar es Salaam, _c2007 |
||
300 |
_ax,73p.: _bill.; _c30cm. |
||
504 | _aIncludes bibliographical references Thesis: M.B.A (Marketing) University of Dar es Salaam | ||
650 | 1 | _aAdvertising | |
650 | 1 | _aConsumer perception | |
650 | 1 | _aTanzania | |
942 |
_2lcc _cDST _n0 |
||
999 |
_c145209 _d145209 |