000 00612nam a2200169 4500
040 _cUDSM
050 _aTHS EAF BF697.T34M84
100 1 _aMwigune, Ahazi Seif.
_eAuthor
245 1 4 _aThe effeects of product attributes on consumers' perception:
_ba case of beer brands marketed in Tanzania.
260 _aDar es Salaam:
_bUniversity of Dar es Salaam,
_c2007.
300 _axii,97p.:
_bill.;
_c30cm.
504 _aIncludes bibliografical references Thesis: M.A (Marketing) University of Dar es Salaam
650 1 _aConsumer satisfaction
650 1 _aSatisfication
650 1 _aSelf
942 _2lcc
_cDST
_n0
999 _c145597
_d145597