000 00661nam a2200217 4500
020 _a9781292363516
040 _cUDSM
050 _aTX911.3.M3 K68
100 1 _aKotler, Philip
_eauthor
245 1 _aMarketing for hospitality and tourism
260 _aBoston :
_bPearson,
_c2022.
300 _a xxi, 665 p.
_b: ill
_c; 29cm.
504 _aIncludes bibliographical references and index.
650 1 _2Hospitality industry--Marketing.
650 1 _2Tourism--Marketing.
700 1 _aJohn T. Bowen
_eAuthor
700 1 _aSeyhmus Baloglu
_eAuthor
700 1 _aJames C. Makens
_eAuthor
700 1 _aCristian Morosan
_eContributor
942 _2lcc
_cBK
_n1
999 _c147744
_d147744