000 | 00661nam a2200217 4500 | ||
---|---|---|---|
020 | _a9781292363516 | ||
040 | _cUDSM | ||
050 | _aTX911.3.M3 K68 | ||
100 | 1 |
_aKotler, Philip _eauthor |
|
245 | 1 | _aMarketing for hospitality and tourism | |
260 |
_aBoston : _bPearson, _c2022. |
||
300 |
_a xxi, 665 p. _b: ill _c; 29cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 1 | _2Hospitality industry--Marketing. | |
650 | 1 | _2Tourism--Marketing. | |
700 | 1 |
_aJohn T. Bowen _eAuthor |
|
700 | 1 |
_aSeyhmus Baloglu _eAuthor |
|
700 | 1 |
_aJames C. Makens _eAuthor |
|
700 | 1 |
_aCristian Morosan _eContributor |
|
942 |
_2lcc _cBK _n1 |
||
999 |
_c147744 _d147744 |