| 000 | 00606nam a2200169 4500 | ||
|---|---|---|---|
| 040 | _cUDSM | ||
| 050 | _aTHS EAF HF5415.32.T34M355 | ||
| 100 | 1 |
_aMbilinyi, Irene Fred _eAuthor |
|
| 245 | 1 | _aInfluence of celebrity endorsements on consumers’ purchase intentions in Tanzania | |
| 260 |
_aDar es Salaam: _bUniversity of Dar es Salaam, _c2023 |
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| 300 |
_axii,55p.: _bill.; _c30cm |
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| 504 | _aIncludes bibliographical references Thesis: M.A (Business Administration)-University of Dar es Salaam | ||
| 650 | 1 | _aConsumer behavior | |
| 650 | 1 | _aCelebrities | |
| 650 | 1 | _aTanzania | |
| 942 |
_2lcc _cDST _n0 |
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| 999 |
_c148333 _d148333 |
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