000 | 00636nam a2200169 4500 | ||
---|---|---|---|
040 | _cUDSM | ||
050 | _aTHS EAF HF5801.T34K353 | ||
100 | 1 |
_aKalanje, Evelyne _eAuthor |
|
245 | 1 |
_aInfluence of advertising on consumer buying behaviour: _bthe case of Tanzania Telecommunication company limited |
|
260 |
_aDar es Salaam: _bUniversity of Dar es Salaam, _c2023 |
||
300 |
_ax,42p.: _bill.; _c30cm |
||
504 | _aIncludes bibliographical references Thesis: MBA, University of Dar es Salaam | ||
650 | 1 | _aAdvertising | |
650 | 1 | _aConsumer behaviour | |
650 | 1 | _aTanzania telecommunication company limited | |
942 |
_2lcc _cDST _n0 |
||
999 |
_c148852 _d148852 |