000 00386nam a2200169 4500
001 000000138145
020 _a0-03-051401-0
040 _cUDSM
050 _aHF5415.R52
100 1 _aRice, William E.
_eAuthor
245 1 4 _aThe marketing experience
260 _aHinsdale
_c1980
300 _a288p.
_c ; 28cm.
650 _aMarketing,
650 _aResearch
942 _2lcc
_cBK
_n0
999 _c149906
_d149906