000 00655nam a2200241 4500
001 000000138233
020 _a0-256-12246-6
040 _cUDSM
050 _aHF5415.13.B448
100 1 _aBerhardt Kenneth L.
_eAuthor
245 1 _aCases in marketing management
250 _a6th ed.
260 _aBoston
_b : Irwin Publishers,
_c1994
300 _axiv,754p.
_b : ill.
_c ; 23cm.
490 _aThe Irwin series in marketing
504 _aIncludes bibliographical references
650 _aMarketing,
650 _aManagement,
650 _aCase studies,
650 _aDecision making
700 _aThomas C. Kinnear
942 _2lcc
_cBK
_n0
999 _c149914
_d149914