000 00488nam a2200169 4500
001 000000138315
020 _a0-256-16644-7
040 _cUDSM
050 _aHF5415.33.M2
100 1 _aMcCarthy, E. Jerome
_eAuthor
245 1 _aApplications in basic marketing
_b : clippings from the popular business press
260 _aIllinois
_b : Irwin Publishers,
_c1994
300 _aix,226p.
_b : ill.
_c ; 26cm.
650 _aMarketing
700 _aWilliam D. Perreault
942 _2lcc
_cBK
_n0
999 _c150440
_d150440