000 00444nam a2200181 4500
020 _a0-07-008854-3
040 _cUDSM
050 _aREF HF5415.H185
100 1 _aVictor, P. Buell
_eAuthor
245 1 _aHandbook of modern marketing
250 _a2nd ed.-
260 _aNew York:
_bMcGraw-Hill,
_c1986
300 _axxvi,119p.:
_c24cm.
650 1 _aMarketing
650 1 _aAddresses
650 1 _aessays, lectures
942 _2lcc
_cBK
_n0
999 _c150880
_d150880