000 00534nam a2200217Ia 4500
008 230518s9999 xx 000 0 und d
020 _a618338071
040 _cUDSM
050 _aHF5415.13.A523
050 _bAnderson, Carol H.
245 0 _aStrategic Marketing Management
260 _aNew York
260 _bHoughton Mifflin Company.
260 _c2004
300 _axviii,863p.
300 _c26cm.
650 _aMarketing management
700 _aill.
942 _2Library of Congress Classification
942 _cBook
999 _c3889
_d3889