000			00557nam a2200217Ia 4500
008			230518s9999 xx 000 0 und d
020			_a135580242
040			_cUDSM
050			_aHF5415.13.K64 1974
050			_bKotler, Philip
245		0	_aMarketing management: analysis, planning and control
260			_aEnglewood Cliffs, N.J.
260			_bPrentice-Hall
260			_c1974
300			_axiv, 885p.
300			_c25cm.
650			_aMarketing management
700			_aill.
942			_2Library of Congress Classification
942			_cBook
999			_c4379 _d4379