000 00467nam a2200157Ia 4500
008 230524s9999 xx 000 0 und d
040 _cUDSM
050 _aFCM HF5823.L8
100 1 _aLucas, Darrell Blaine
_eAuthor
245 1 0 _aAdvertising psychology and research
260 _aNew York:
_bMcGraw-Hill Book Company, Inc.,
_c1950
300 _axi,765p.
_c24cm.
650 1 _aAdvertising
650 1 _aPsychology
942 _2Library of Congress Classification
_cBK
_n0
999 _c52906
_d52906