| 000 | 00626nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 230524s9999 xx 000 0 und d | ||
| 020 | _a0137307624 | ||
| 040 | _cUDSM | ||
| 050 | _aFCM HF5438.5.S7 | ||
| 100 | 1 |
_aStanley, Richard E. _eAuthor |
|
| 245 | 1 | 0 |
_aPromotion: _badvertising, publicity, personal selling, sales promotion |
| 260 |
_aEnglewood cliffs, New Jersey: _bPrentice-Hall, Inc, _c1977. |
||
| 300 |
_av,106p.: _c28cm. |
||
| 490 | _a(At head of title "Instructor's manual") | ||
| 650 | 1 | _aSales promotion | |
| 650 | 1 | _aAdvertising | |
| 650 | 1 | _aPublic relations | |
| 650 | 1 | _aSelling | |
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c53209 _d53209 |
||