000 00432nam a2200157Ia 4500
008 230524s9999 xx 000 0 und d
040 _cUDSM
050 _aFCM HF5823.B873
100 1 _aBurton, Philip Ward
_eAuthor
245 1 0 _aPrinciples of advertising
260 _aEnglewood cliffs NJ:
_bPrentice-Hall, Inc,
_c1955.
300 _axiv,541p.:
_c23cm.
504 _aIncludes index
650 1 _aAdvertising
942 _2lcc
_cBK
_n0
999 _c53289
_d53289