000 | 00535nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 230524s9999 xx 000 0 und d | ||
020 | _a0750635835 | ||
040 | _cUDSM | ||
050 | _aFCM HF5416.123.Y47 | ||
100 | 1 |
_aYeshin, Tony _eAuthor |
|
245 | 1 | 0 | _aMarketing communications strategy 1997-98 |
260 |
_aOxford: _bButterworth-Heinemann, _c1997. |
||
300 |
_avi,288p.: _bill.; _c30cm. |
||
504 | _aIncludes index | ||
650 | 1 | _aCommunication in marketing | |
650 | 1 | _aMarketing | |
650 | 1 | _aManagement | |
942 |
_2lcc _cBK _n0 |
||
999 |
_c53469 _d53469 |