000 00535nam a2200193Ia 4500
008 230524s9999 xx 000 0 und d
020 _a0750635835
040 _cUDSM
050 _aFCM HF5416.123.Y47
100 1 _aYeshin, Tony
_eAuthor
245 1 0 _aMarketing communications strategy 1997-98
260 _aOxford:
_bButterworth-Heinemann,
_c1997.
300 _avi,288p.:
_bill.;
_c30cm.
504 _aIncludes index
650 1 _aCommunication in marketing
650 1 _aMarketing
650 1 _aManagement
942 _2lcc
_cBK
_n0
999 _c53469
_d53469