| 000 | 00622nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | 000000274832 | ||
| 008 | 230524s9999 xx 000 0 und d | ||
| 020 | _a0-256-01838-3 | ||
| 040 | _cUDSM | ||
| 050 | _aFCM HF5415.2.B65 | ||
| 100 | 1 |
_aBoyd, Harper W. _eAuthor |
|
| 245 | 1 | 0 |
_aMarketing research : _btext and cases |
| 250 | _a4th ed. | ||
| 260 |
_aHomewood, Illinois : _bRichard D. Irwin, _c1977. |
||
| 300 |
_axii,692p. : _bill. ; _c24cm. |
||
| 504 | _aIncludes bibliographical references | ||
| 650 | 1 | _aMarketing research | |
| 700 | _a Ralph Westfall | ||
| 700 | _a Stanley F. Stasch | ||
| 942 |
_2lcc _cBK _n0 |
||
| 999 |
_c54532 _d54532 |
||